Unlimited Coaching for Life!

Richard Friesen is the founder and CEO of the Mind Muscles Academy, and your instructor for this course. Rich works with financial professionals, independent traders, business leaders and entrepreneurs who want to expand their mental game to make more consistent profits. With in depth experience as a broker, floor trader, financial software developer and entrepreneur, he brings concrete real world experience to his clients.

Rich founded Trade Management LLC, one of the most consistently profitable options and equity trading firms on the floor of the PSE. He created a way to visualize option values that enabled his floor traders to instantly execute trading opportunities.

Rich also holds a B.A. in Philosophy, a Masters Degree in Clinical Psychology and is a graduate of the Gestalt Institute in San Francisco along with Master’s certification in Neuro Linguistic Programming (NLP). His background in psychology has been instrumental in his development of his Mind Muscles™ training programs that supports the financial and business community.