Pearson’s Law: “When performance is measured, performance improves. When performance is measured and reported back, the rate of improvement accelerates.”


Trader mindset is much more than simply being more disciplined. Mind Metrics will show you exactly where your issue are, where you are making progress and where to focus your attention. You will discover how to quantify your internal state by expanding awareness of your sensations, emotions and thoughts within the Mind Metrics application.


As retail traders, our greatest edge lies in our ability to understand market activity and to make clear choices based on the information we are receiving.Yet on a day to day basis, our ability to see the market and to act on that information increases and decreases in ways that we are not aware of.


External and internal influences can affect our thoughts and emotions, and as a result, can have a profound impact on our decision-making process.


Through the use of Mind Metrics, you too can start to reduce these variables from your trading performance by tracking and eliminating hidden elements that have a negative impact on your trading.



Through this process of tracking and analyzing your S.E.T. scores, you will finally have a clear and concise step by step processes to manage your trading based on your own internal state.

Over time, the tracking of this data will help you to know how you are likely to perform, before your trading day even begins. You can then use this information to determine when to trade, and when to either sit out, trade lighter or adjust your internal mindset before trading.



Mind Metrics - Measuring What Matters
The Mind Metrics applications shows you how you can develop a clear and concise process for separating the trades that are executed according to your own plan, from the trades that are impulsive, not executed well, or exited prematurely.


You can now differentiate the performance of your model from your behaviors. The benefits of this exercise are multifaceted.


1. First of all, it reveals the highest potential of your trading method.
2. Secondly, it supports celebrating your ability to trade the plan and focus on the long term outcomes.
3. Finally, it gives you clear and concise feedback on where your energy is best spent for your immediate improvements.


Separating the signal from the noise.


Next, Mind Metrics introduces a system of creating a routine. We always say that a big part of being a good trader is about separating the signal from the noise.

We want you to be able to separate signal from noise, not only within the markets, but within your own mindset.

Everything we experience has an impact on our trading performance. By cultivating a consistent practice of daily rituals, you can reduce the amount of variables in your life that adversely affect your trading.

This can range anywhere from diet and exercise, to how you react to news. With this routine building exercise, you will learn how to reduce the volatility of both the internal and external variables.

This process enhances your own self knowledge, improves your edge and greatly enhances the quality of your trading experience in general.

You will be able to download your personal copy of the Mind Metrics application. The video lessons will walk you through the application and will show you how your course work integrates into the Mind Metrics app.

Here you will learn how to clearly prioritize your efforts in making changes in your behaviors that feel better and impact your daily performance.

We recognize that although our destinations are all the same, the roads that we must travel to get there will all be different.

Each and every one of us have our own unique set of discoveries on how we best perform. With this in mind, you are able to join a step by step process and customize a road map just for you. This allows you to clearly identify where you are, where you want to go, and exactly the steps you need to take in order to get there.

Congratulations on taking this step towards your trading mastery!


Join Mind Metrics and get started measuring what matters most:

Rich Friesen, founder of the Mind Muscles Method for building an effective trader mindset.



Rich Friesen went from being called the "worst trainee trader ever" to successful floor trader, using his training in clinical psychology to meticulously record every detail about his journey on paper notes he kept in his pocket. He used this information to build his own trading firm which became one of the most profitable on the Pacific Exchange, hiring and training his own traders using those same innovative methods to help them build a resilient trader mindset.


Mind Metrics and the Mind Muscles for Traders courses are a distillation of the methods Rich used to build his own successful career.